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	Advertising Injury Defense The defense of business litigation pursuant to the advertising injury portions of general liability policies is a specialty area of insurer-referred business for Berger Kahn. We are known for our expert handling of trademark, copyright and unfair competition litigation. Our attorneys recognize that litigation is a means, not an end. Their goal is to obtain the most efficient result, while fulfilling the business objectives of their carrier and insured clients alike. Typical cases that we have handled in this area include the defense of trademark and copyright infringement claims in cases brought forth by companies such as Microsoft, Lucent Technologies and Hewlett Packard; the defense of a theft of employee, trade secrets and unfair competition claims in various industries, including wholesale, technology and retail, and the defense of trademark and copyright claims in the giftware, consumer products, hospitality, publishing and technology industries. With such extensive background in the defense of insurance carrier referred intellectual property and business lawsuits, our attorneys are frequently called upon to write articles or provide expert opinions for leading publications. Due to the increasing role of the internet, new technologies in the marketplace and a growing assertion of proprietary rights by companies, the challenges of this area for insurance companies continues to grow. Our thorough understanding of the laws governing this area have earned our attorneys an exceptional record of success and the trust of our clients. CONTACT: Craig D. Aronson caronson@bergerkahn.com (949) 474-1880
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